CPL-2 Menunjukkan karakter tangguh, kolaboratif, adaptif, inovatif, inklusif, belajar sepanjang hayat, dan berjiwa kewirausahaan
CPL-6 Able to apply the concept of Business and Marketing and other cognate fields of knowledge as a support for mastery of knowledge that is relevant to the development of science and technology
CPL-9 Able to implement management functions in managing and evaluating business feasibility
CPMK
CPMK-1 Able to demonstrate a responsible attitude towards work independently
CPMK-2 Able to analyze theories and concepts of consumer behavior
CPMK-3 Able to solve problems in consumer behavior activities
CPMK-4 Able to utilize ICT to track data and information about consumer behavior
