Course Marketing Research Managerial

This Marketing Research course reveals and explains the specific steps for collecting, analyzing and interpreting information that connects an organization with its market, identifying marketing problems and opportunities, and preparing and evaluating a series of marketing actions. Course Description This Marketing Research course reveals and explains the specific steps of collecting, analyzing and interpreting information that links an organization to its market, identifies marketing problems and opportunities, and compiles and evaluates a series of marketing actions.

Program Objectives (PO)