Course Pengantar Bisnis

The Introduction to Business course discusses the general concept of business in the global era with the business risks and returns that must be faced by business actors, types of businesses and forms of Business Entities, Business Plans and business environments that can be described in SWOT analysis, the concept of Business Ethics and Social Responsibility of business actors, management and organizational concepts as well as business aspects in the fields of marketing, operations, human resources and finance which are then arranged in a management information system. The lecture method is carried out with presentations and discussions as well as observations of SMEs.

Program Objectives (PO)