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Course Description
Conduct studies and provide an understanding of basic display concepts, display elements, display classification, types of displays in terms of merchandise type, setting, technique and line and composition. Learning is carried out by applying a constructivist approach. The learning activity ends by presenting fashion products/merchandise in the form of a display that matches the characteristics of the product.
Program Objectives (PO)
- 1. Memiliki karakter tangguh, kolaboratif, inovatif, dan berjiwa kewirausahaan
- 2. Memiliki pemikiran logis, kritis, dan kreatif serta mengimplementasikan ilmu pengetahuan dan teknologi dalam penataan display.
- 3. Mampu mengaplikasikan pengetahuan teknis dan keterampilan dalam merancang dan menata display dalam bidang fashion.
- 4. Memiliki konsep teoritis secara mendalam tentang berbagai hal dalam bidang fashion dan mengimplementasikannya dalam penataan display produk fashion.
Aktifitas Pembelajaran
-
Pertemuan 1 Konsep dasar Display -
Pertemuan 2 Elemen-elemen display -
Pertemuan 3 Elemen-elemen display -
Pertemuan 4 Kategori display -
Pertemuan 5 ‘Type of Window Display’ -
Pertemuan 6 Properti display -
Pertemuan 7 ‘Type of Display” -
Pertemuan 8 UTS -
Pertemuan 9 ‘Themes and Setting’ pada penataan suatu Display. -
Pertemuan 10 Prinsip desain dalam penataan display -
Pertemuan 11 Pemilihan ‘Sign’ and ‘Lighting’ dalam penataan display -
Pertemuan 12 Konsep Exhibition -
Pertemuan 13 Merencanakan penataan produk fashion dalam bentuk display -
Pertemuan 14 Merencanakan penataan produk fashion dalam bentuk display -
Pertemuan 15 Merencanakan penataan produk fashion dalam bentuk display -
Pertemuan 16 UAS
References
- Morgan, Tony, 2016, Visual Merchandising - Window and in-store displays for retail - Third Edition, Laurence King Publishing London
- Morgan, Tony, 2021, Visual Merchandising: Window Display and In-store Experience, Laurence King Publishing, London
- Diamond, Jay dan Diamond, Ellen. 2004. Contemporary Visual Merchandising and Environmental Design – Third Edition, New Jersey: Pearson Education Inc.
- Pegler, Martin M, ASID and ASP, 1983, Visual Merchandising and Display: The Business of Presentation, New York: Fairchild Publication.
Lecturer
Difficult Things About Education.
$75$10
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