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Course Description
Discussion of the concept of service marketing and its implementation in the world of economic education, especially as preparation for entering the world of work as a teacher, especially in the fields of management and business. Understanding the concept of service marketing, assessment. planning. implementation and control of marketing activities. Lectures are carried out using a system of case study analysis, presentations and discussions, and reflections.
Program Objectives (PO)
- Mahasiswa mampu mengintegrasikan konsep-konsep pemasaran jasa dalam studi kasus nyata untuk menghasilkan solusi pemasaran yang inovatif dan aplikatif.
- Mahasiswa mampu mengaplikasikan pendekatan, metode, dan media pembelajaran yang efektif untuk menyampaikan materi pemasaran jasa di lingkungan pendidikan menengah
- Mahasiswa mampu merancang perencanaan pembelajaran pemasaran jasa yang sesuai dengan prinsip pedagogik dan karakteristik materi bidang bisnis dan pemasaran.
Aktifitas Pembelajaran
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Pertemuan 16
Lecturer
Difficult Things About Education.
$75$10
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