Course Description

This course examines how to apply digitalization to business processes in village business units (BUMDES, Village MSMEs, etc. ) so that later it can provide improvements to existing businesses or even new digital-based businesses. This digitalization will later be made in the form of a digital business simulation based on existing business units, with studies identifying business processes and indicators so that they can provide more beneficial value to the village business units

Program Learning Outcomes (PLO)

PLO-1
Mampu menunjukkan nilai-nilai agama, kebangsaan dan budaya nasional, serta etika akademik dalam melaksanakan tugasnya
PLO-4
Mengembangkan diri secara berkelanjutan dan berkolaborasi.
PLO-7
Mampu mengembangkan ide bisnis digital secara kreatif dan inovatif

Program Objectives (PO)

PO-1
Lulusan mampu menguasai teori bidang bisnis digital secara menyeluruh.
PO-2
Mahasiswa mampu melakukan implementasi digitalisasi pada unit usaha pada Kuliah Kerja Nyata. 2. Students are able to implement digitalization in business units during Community Service Program.
PO-3
Mahasiswa mampu merancang antar muka dan experience pengguna dalam proses digitalisasi unit usaha 3. Students are able to design user interfaces and experiences in the process of digitizing business units
PO-4
Mahasiswa mampu menganalisis kebutuhan online advertising dan SEO dalam implementasi bisnis digital. 4. Students are able to analyze the needs of online advertising and SEO in implementing digital business.
PO-5
Mahasiswa mampu menganalisa strategi customer dalam implementasi bisnis digital pada unit usaha 5. Students are able to analyze customer strategies in implementing digital business in business units