Course Description
This course aims to provide students with knowledge and understanding to master the insight and scope of various business concepts in the global era. This business concept is needed as a basis for studying more detailed business knowledge in advanced studies. Students are also equipped to understand the scale and group of companies, business planning, the environment that influences business, business ethics, and review the company‘s business functions. Learning is carried out using Project Based Learning, Case Study and Problem Based Learning. Lectures begin with an explanation of concepts and principles, assignments and discussions with students, presentations, and archival practice. The learning output is that students can make decisions based on information and data analysis and provide alternative solutions related to problems and challenges in business activities.
Program Objectives (PO)
- Mampu menyimpulkan konsep bisnis dalam era globalisasi
- Mampu mengidentifikasi lingkungan bisnis perusahaan
- Mampu menyimpulkan kepemilikan bisnis dan wirausaha
- Mampu menyimpulkan konsep manajemen tata Kelola organisasi
- Mampu menyimpulkan SWOT analysis
- Mampu menyimpulkan konsep etika dan tanggung jawab sosial perusahaan
- Mampu menyimpulkan aspek pemasaran dalam kegiatan bisnis
- Mampu menyimpulkan aspek Sumber Daya Manusia (SDM) dalam kegiatan bisnis
- Mampu menyimpulkan aspek keuangan dan akuntansi dalam kegiatan bisnis
- Ketepatan menguraikan pengertian SIM dan fungsi SIM
- Mampu membuat rencana bisnis (Business Plan) aspek bisnis perusahaan